Establishment mode choice: Acquisition versus greenfield entry

Research output: Chapter in Book/Report/Conference proceedingChapter

13 Citations (Scopus)
Original languageEnglish
Title of host publicationThe SAGE Handbook of International Marketing
EditorsM. Kotabe, K. Helsen
Place of PublicationLondon
PublisherSage Publications
Pages218-237
Number of pages20
ISBN (Print)978-1412934282
Publication statusPublished - 2009

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