Original language | English |
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Title of host publication | The Process Of Internationalisation: Strategic, Cultural And Policy Perspectives. |
Editors | F McDonald, M Mayer, T Buck |
Place of Publication | Basingstoke |
Publisher | Palgrave Macmillan |
Publication status | Published - 2004 |
How national culture influences international entry-mode choice.
Keith Brouthers, L Brouthers, G Nakos
Research output: Chapter in Book/Report/Conference proceeding › Chapter