Service employee burnout and engagement: the moderating role of power distance orientation

Seigyoung Auh, Bülent Mengüç, Stavroula Spyropoulou, Fatima Wang

Research output: Contribution to journalArticlepeer-review

68 Citations (Scopus)
394 Downloads (Pure)

Abstract

Studies show that service employees are among the most disengaged in the workforce. To better understand service employees’ job engagement, this study broadens the scope of the job demands-resources (JD-R) model to include power distance orientation (PDO). The inclusion of PDO enriches the JD-R model by providing a key piece of information that has been missing in prior JD-R models: employees’ perceptions of the source of job demands (i.e., supervisors) or employees’ views of power and hierarchy within the organization. Study 1 uses a survey-based field study to show that employees with a high (compared to low) PDO feel more burnout due to supervisors when they are closely monitored by their supervisors. Study 1 further supports the finding that employees with high (compared to low) PDO feel less disengagement despite burnout due to supervisors. Study 2, using a lab experiment, and Study 3, relying on a survey-based field study, unveil why these effects were observed. Stress and job satisfaction emerge as mediators that explain the findings from Study 1. Implications of the role of PDO are discussed to improve the current understanding of how job engagement can improve customer service performance.
Original languageEnglish
Pages (from-to)726-745
Number of pages20
JournalJournal of the academy of marketing science
Volume44
Issue number6
Early online date14 Sept 2015
DOIs
Publication statusPublished - 1 Nov 2016

Keywords

  • Job demands-resources model
  • Supervisor close monitoring
  • Power distance
  • Burnout
  • Job engagement
  • Supervisor customer service

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