The Effects of Participatory Propaganda: From Socialization to Internalization of Conflicts

Propaganda is no longer just a tool for changing your opinion. Now, in our digitally mediated world, propaganda is a pathway to instantaneous participation in political conflicts from the safety and comfort of your living room chair. It is also, ironically, now a tool for instantaneously breaking connections between friends and relatives whose opinions differ. Participatory propaganda helps to socialize conflicts and make them part of everyday life. This increasing scope of engagement can also lead to an internalization of conflict, which means that instead of encouraging you to filter alternative sources of information, participatory propaganda aims to reshape your cognitive filters as well as the relationship between you and your environment.